Violet Storm

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Sad Cat Software

Background

Founded in Ontario, Canada, Sad Cat Software specializes in developing sophisticated, interesting, and uncommonly exciting mobile games for Apple’s iOS platform. The company is determined to create deeply entertaining mobile experiences that are unmatched in quality and sheer fun. Sad Cat Software has released 44 apps across a diverse variety of genre onto the App Store.

Challenge

The game which the client was interested in promoting – Violet Storm – is an arcade shooter whose aim is to engross players into a stylized neon world for some of the fastest, most frenetic, and most addicting flying shoot’em up faction they could find on iOS. Sad Cat Software contacted ComboApp before Violet Storm’s initial release in order to ensure that the game would experience a fast, dynamic launch on the App Store right from the start.

Solution

After analyzing the game and reaching out to the client to understand their needs, ComboApp developed a customized marketing plan for Violet Storm. This marketing plan included the implementation of the following services provided by ComboApp:

  • Execution of our App Release package. This effort included creation and publishing an engaging App Description and Press Release together with execution of our Twitter Post service and Submission of the game to 50 high profile app review sites.
  • Execution of an additional Twitter Boost package to raise the game’s profile throughout this powerful social networking platform and get a link to the app’s App Store page right into interested consumers’ hands.

Results

After implementing our marketing services – and within the second day of the app’s release – Violet Storm broke into two different TOP 100 App Store charts, peaking as the 88th most popular app in the App Store’s ultra-competitive Arcade Games category and simultaneously in 94th position in its equally illustrious Action Games category.

CATEGORY Games

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